Do you feel a bit down these days?
For example, you cross the pedestrian bridges above main streets of Amman, and you focus on the recent phenomena of the ugliness of advertisements and of the ugliness of selling out public space. All crossing bridges are rented these days: some people decided probably to make some extra money at/for the municipality and in October the Egyptian workers were putting ad-posts, through and through, covering the informative direction posts. While last month the sign was showing "Jarash" and "Ajloun" and "City Centre", now it promises "Super line Mobile Services (they offer three numbers in your package, to deceive and play better games on others...)", "Investment Potentials" and "Courier Services". Moreover, the posts are fixed in a very cheap and hasty way on the cement of the bridge, promising accidents and misfortunes during the windy days to come. Especially the ones that they decided to add electrical lights, to keep the message eloquent day and night. The bridge that I cross the most, the one of Dostoor, used to be an urban beauty: S-shaped, and painted bright blue and yellow. No, it was not good enough for those who bought their rights in ugliness: First they covered the open spaces though which one could had safe views to Queen Rania Street, up to the university and down to Sport City. Then they added the ad-boards, then THEY PAINTED EVERYTHING BLACK. Are they in their minds in a city that lacks in colour and temperature during the summer day can easily reach 43?
Are you a bit down?
Do not worry.
They found the solution to that: A new device of electromagnetic fields will treat you good... It is specially designed for depression and what is does it is called TMS (Trans-cranial Magnetic Stimulation). Hopefully soon they will replace the magnetic security-check gates with it. The security checks are just a ceremony aiming at smiling to the guard and receiving his smile back. But just think what a boost in profit it would be for people entering the Malls with a nice trans cranial push of happiness. Somebody should suggest this idea to the municipality. They are good in business, I think.